Course 2 Strategy for Successful Cosmetic Development

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Strategy for successful cosmetics development (Duration : 1 day)

OBJECTIVE

The main steps in a healthcare product development project.

CONTENTS

  • Establish brief with Marketing: target countries, product positioning, claims, etc….
  • Check formula suitability for target countries.
  • The different regulations
  • Drafting of desired claims in line with local regulations and Marketing
  • Implementing the tests required to validate claims
  • Case studies

BENEFITS

At the end of this course, participants will be able to :

Apply what they have learned in theory to the development of an international cosmetic product.

Design a cosmetic product with high-performance claims and guaranteed safety.

Know how to develop specifications in conjunction with Marketing.

Know how to verify a “world” formula.

Write claims that comply with the various regulations

Work in liaison with the clinic to validate the necessary tests

Understand the importance of teamwork

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